How Cult Leaders Use Language
Otherwords digs deep into this quintessential human trait of language and finds the fascinating, thought-provoking, and funny stories behind the words and sounds we take for granted. Incorporating the fields of biology, history, cultural studies, literature and more, linguistics has something for everyone and offers a unique perspective into what it means to be human.
How Cult Leaders Use Language
Season 4 Episode 6 | 10m 58s | CC
What do Gandhi, Martin Luther King, Jr., and Hitler have in common? They were all obsessively studied by Jim Jones, the cult leader who convinced and coerced more than 900 members of his "People's Temple" to commit suicide in the Jonestown Massacre. All these figures are known as "charismatic leaders," people who inspire intense devotion or emotional attachment in their followers through their com