ROCKY MOUNTAIN PUBLIC MEDIA - STRATEGY

Vision

A Colorado Where Everyone Feels Seen and Heard

Core Values

  We believe culture is something that everyone has.

  We build cultural bridges to foster empathy and connection.

  We engage multiple perspectives to deepen understanding of complexity and nuance.

  We believe systemic change is possible only through shared power and co-responsibility.

Why do we exist?

RMPM exists to nurture and protect Colorado's public square where people can come together digitally and in real life to build trust and strengthen communities.

Who does RMPM serve?

RMPM serves Coloradans who value connection and a sense of place, including:
  Curious people seeking to understand different perspectives and life experiences and seeing their own reflected back.

  Kids and the family, friends and neighbors who care for them.

  Folks who want to enrich and uplift vibrant cultural communities that create a sense of belonging.

  Newcomers seeking to make Colorado their home.

What do we do?

•  We develop and deliver entertainment, information and connection through trusted local content and experiences that serve the whole person.

  We inspire and nurture a life-long love of learning.

  We work to challenge the conventions of public media and reinvent our service to communities alongside those we serve.

How will we succeed?

  Constantly seek to understand the evolving needs of our communities and adapt our approaches to meet the moment.

  Develop and sustain meaningful friendships with core and growth audiences.

  Deepen authentic partnerships for collective impact.